OUR TRACK RECORD: a commitment in action
One of the objectives of the CSR Committee is to enhance awareness and promote wider participation from employees in the various programmes. These programmes target the underserved sections of society via our partnerships with several NGOs working across the field of Youth Education, Health and Wildlife & Environment.
DSP Merrill Lynch is running a mentoring programme in association with the NGO Akanksha. Week after week children from Akanksha come to our office and interact with our employees who volunteer to be their mentors.
Blood donation and Thalassemia detection camp
A blood donation and Thalassemia detection camp are regularly held by DSP Merrill Lynch. The last one was held in association with the Think Foundation and Wadia Maternity Hospital at Mafatlal Centre building in 2007. Each blood donation benefits three lives. The blood collected went towards Thalassemic children in Mumbai who are affected by this genetic blood disorder, requiring blood transfusions every 15 days on an average.
The Standard Chartered Mumbai Marathon is being held since the last five years and draws people from all sections of society. This is the fourth time that DSP Merrill Lynch employees have taken part in the event in January 2008. This year employees ran for the benefit of two charitiesï¿½Childline and Reefwatch. Childline has also received an award for the highest pledge-raising NGO in the marathon.
DSP Merrill Lynch regularly organises events in association with the Cancer Patients Aid Association (CPAA) to organise employee participation. In 2007, CPAA organised a Christmas Party for cancer patients at Mukta Anand Peace Park in Santa Cruz (West). Besides being one of the sponsors of the event, DSP Merrill Lynch employees volunteered to spend quality time with the children to build relationships and show the children that someone cares for them.
Picnic for ADAPT children
Students of Able Disabled All People Together (ADAPT), formerly known as Spastics Society of India, were taken for a picnic to Tikuji ni Wadi (Thane). The event was planned on a Monday to ensure minimal rush as the children, some of whom were on wheelchairs, needed special care and attention. Several DSP Merrill Lynch employees volunteered to take care of the group of 45 children at the picnic.
The firm has taken the initiative to assist NGOs in fund raising to help them to expand their activities and reach out to more people in need. DSP Merrill Lynch has taken steps to develop relationships with NGOs so that there is a co-operative effort to ameliorate the condition of the underserved sections of society.
Matching Donation Programme
DSP Merrill Lynch has an annual Matching Donation Programme to help raise funds for different NGOs. In the programme, employee donations made to the charities, were matched by the company to encourage charitable giving.
Make a Wish Foundation
Around Christmas time a ï¿½Grant A Wishï¿½ programme for children with life-threatening illnesses was started wherein employees came forward to grant wishes of some of these children. The programme was organised with the Make-A-Wish Foundation of India for children in the age group of 3 to 18 years. Filling in a Make A Wish star hanging from the Christmas tree in the office made a wish come true for one of these children.
Sale of NGO products are organised on the office premises to assist in not only providing funds but also developing a sense of pride in earnings. The firm organises a few sales for NGOs in the year. A sale of products made by underprivileged persons, supported by National Association for the Blind (NAB) and Shraddha Charitable Trust, was held at the DSP Merrill Lynch office premises. Another sale was held by ADAPT. The sales included diyas, torans, bags, cards, gift articles, decorative and household items, gift bags, wrapping paper, kurtis, shoulder bags, wall hangings, cushion covers, etc available on sale at attractive prices. Employees took time out to buy items on offer from the children.
Payroll Giving Programme
DSP Merrill Lynch is running a Payroll Giving Programme with NGO GiveIndia. Payroll giving is a programme wherein employees can donate a small part of their salary, every month, to a cause of their choice which will help underserved sections of India.
Office Assistants' Employee Children Scholarship Programme
This scholarship programme has been instituted to encourage children of permanent office assistants to further their education. The programme provides for merit-based cash scholarships.
Giving in Kind
Apart from donating funds, the firm also contributes in kind to various charities. Employees are encouraged to gather used clothes from home for donation to the underprivileged sections of society. DSP Merrill Lynch also regularly gives items like computers, crockery and furniture which are no longer in use at the office. These activities go a long way in establishing a strong bond with charities that do work to help the underserved sections of society become self-dependent.
Some of our Partnerships with NGOs:
Merrill Lynch Akanksha Centre at St Xavier's High School, Mumbai
Under the sponsor-a-centre scheme, DSP Merrill Lynch is the sole sponsor of the Akanksha Centre at St Xavierï¿½s High School, Mumbai. The centre combines intellectual development and academic learning with personality development and practical training to approximately 40 children from underprivileged backgrounds, of which over 50 per cent are girls. Classes are held at the school from Monday to Friday.
The Akanksha Foundation is a non-profit organisation with a mission to help less privileged children maximise their potential and change their lives. Akanksha works primarily in the field of education, through the Akanksha centre in the non-formal education sector and also by initiating school reform in formal education. The organisation supports less privileged children by giving him or her a strong educational foundation, a good time, self esteem and values, and to help them plan how they can earn a steady livelihood as a step towards improving their standard of living.
Able Disabled All People Together (ADAPT), formerly known as the Spastics Society of India, has been working in the field of education, disability, and inclusion for over 35 years, with primary focus on marginalised groups especially people with disabilities, girl child and children from impoverished backgrounds.
Akshaya Patra Foundation
The Akshaya Patra Foundation, a not-for-profit organisation, has been providing mid-day meals everyday to schools for underserved communities around Bangalore. The programme addresses two of the most pressing needs of children in India: nutritious food and education.
ISKCON Food Relief Foundation
The ISKCON Food Relief Foundation is implementing the Maharashtra Governmentï¿½s Midday Meal Programme in schools for underserved communities in Maharashtra. About 1 lakh underprivileged children from 700 schools are provided daily fresh cooked hot meals which increases enrolment in these schools, decreases dropout rate and increases attendance.
The Reach Education Action Programme (REAP) intervention focuses on ensuring the right of every child to be in school and thus prevent child labour. REAP has a network of over 450 centres covering more than 10,000 learners.
SOS Childrenï¿½s Villages
SOS Childrenï¿½s Villages of India is a non profit, non-government, voluntary organisation, taking care of children in need. The aim of the SOS Children's Villages of India is to help orphaned and homeless children by giving them a family, home and a strong foundation for an independent and secure life.
Cancer Patients Aid Association
Cancer Patients Aid Association (CPAA) is a registered charitable NGO working for the management of cancer. CPAA has worked to help needy cancer patients in India and neighbouring countries. The organisation has supported the treatment of more than three lakh cancer patients. We believe that every cancer patient has a right to the full range of treatment, and our employees along with 60 doctors make sure that they receive it. An extensive network of influential well-wishers supports our endeavours.
HelpAge India is working for the cause and care of disadvantaged older persons, with the aim of empowering them and restoring their self esteem. HelpAge has been changing its orientation from implementing welfare projects to those that focus on development. It now lays greater stress on income-generation that enables older persons become self-sufficient.
Make A Wish Foundation of India
The Make A Wish Foundation assists in making children, with a terminal disease, realise their wishes. All children under 18 years are granted a chance to fulfil their wish.
WILDLIFE & ENVIRONMENT CONSERVATION
The Welfare of Stray Dogs
The Welfare of Stray Dogs (WSD) is committed to eradication of rabies and controlling the population of stray dogs in Mumbai. Their work has impacted the lives of 70,000 stray dogs through sterilisation, vaccination, medical care and adoption. They also provide free, post bite, rabies vaccination to poor people and conduct rabies awareness drives in slums and public places like railway stations and parks.
Childline is a national, 24-hour, emergency free phone service for children in need of care and protection. Any child or concerned adult can dial 1098 to access this service. In India, Childline helps with child protection and the NGO reaches out to rescue children, help them end or move away from the problem and finally rehabilitates the child. Once the child has been helped out of the emergency situation Childline then also links them to organisations that can facilitate their long-term care and rehabilitation.